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How employee advocacy tripled Vizient’s social media engagements

Vizient is the largest healthcare performance improvement organization in the US. They use social media to help them achieve their mission: connecting healthcare professionals with knowledge, solutions...

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How Sprout Social helped Ivanti quickly create a best-in-class brand...

More than 40,000 companies around the world look to Ivanti to help them meet remote work-related IT challenges so their employees can work productively and securely from anywhere. The Utah-based IT...

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Navigating Social Media Compliance Across Regulated Industries

The post Navigating Social Media Compliance Across Regulated Industries appeared first on Sprout Social.

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How Nutrisense grew its social media community by over 400% with help from...

Nutrisense helps people build sustainable habits by monitoring how factors like food and exercise impact their bodies at a metabolic level. The health technology company—recently named a top 5 health...

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How to realize the ROI of social media in healthcare

The road to wellness isn’t linear. Neither is the road to social media maturity. The COVID pandemic was an unanticipated crisis for the healthcare industry, but one that opened organizations’ eyes to...

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Hospital and Healthcare Social Media Benchmarks for 2023

Social media has revolutionized how hospitals and healthcare brands interact with communities both online and off. Word-of-mouth has gone digital, creating an abundance of new opportunities and...

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The power of social listening for healthcare organizations

If your company receives more mentions, DMs and attention on social media than in the past, you’re not alone. Social media has democratized access to medical information and empowered patients to take...

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A healthcare team’s guide to HIPAA compliance on social media

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare, according to Jill Florence, Director of Enterprise Sales at Sprout Social. As Florence...

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The pros and cons of social media in healthcare

The healthcare industry has always been a bit conservative when it comes to adopting new tech—and social media is no exception. Although experienced professionals understand that social media is...

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Post Performance Report: B2B brands taking a bold approach to social

It’s time for another edition of the Post Performance Report (PPR), a series where we showcase social media posts and campaigns inspiring us, and explore what makes them so genius. We unpack how your...

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